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	<title>Paula Rojas Blog &#187; Tools</title>
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		<title>Designers create objects that are used by people</title>
		<link>http://www.paularojas.com/designers-create-objects-that-are-used-by-people/</link>
		<comments>http://www.paularojas.com/designers-create-objects-that-are-used-by-people/#comments</comments>
		<pubDate>Wed, 11 Jun 2008 12:49:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

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		<description><![CDATA[Designers create objects that are used by people or, in other words, are simply needed. (When you need a streetcar ticket to visit a friend, you use a vending machine to purchase it). Use has both an inner motivational aspect (Need) and an external one when it comes to practical applications. When something can be]]></description>
			<content:encoded><![CDATA[<p>Designers create objects that are used by people or, in other words, are simply needed. (When you need a streetcar ticket to visit a friend, you use a vending machine to purchase it). Use has both an inner motivational aspect (Need) and an external one when it comes to practical applications. When something can be described as being in use it can also mean that one normally uses it or completes it, when in the context of a form of practical activity.</p>
<p>The purpose of design is to produce an object or system to be used by a user. This applies to both product and communication design. The designer can create or encode (to use a <a href="http://en.wikipedia.org/wiki/Semiotic" rel="nofollow">semiotic</a> term) objects with regard to one or more uses. This can be called monofunctional or polyfunctional design, and can be illustrated by using interior space as an example.</p>
<p><span id="more-274"></span></p>
<p>A student’s room is a typical example of polyfunctional design. Work, recreation, sleep, dressing, personal hygiene, cooking, eating, and so on, all take place in the one room. At the other extreme would be an English country house built in the second half of the nineteenth century. It was common at that time to assign a single function to each room, and then to furnish it optimally for this one function. So the dressing room was separate from the bedroom; there was a smoking room, a library, and a salon in which to receive guests with a separate dining room for most meals as well as a separate breakfast room. Each child had their own bedroom, playroom, and a room for private instruction and homework.</p>
<p>This division by function continued in the garden: you could enter the rose garden or park from the salon and there was a kitchen garden with herbs that belonged to the domestic wing. Forgetting for a moment that only this very small group, the aristocracy, and a small number of the newly wealthy bourgeoisie, could afford such a country house, which would have been impossible to manage without a large and diverse staff, examples like this marked the birth of the monofunctional design doctrine, that is that “form follows function.”</p>
<p>In the twentieth century, Le Corbusier applied this model, which at first only involved a room’s functions, to the architectural components of an entire house, and then to urban planning. Subsequently, an internal house wall supported by a steel frame no longer had the function of supporting the ceiling or the weight of the upper stories. According to Le Corbusier, its massive quality should not even pretend to perform this function, and it did not even have to extend to the ceiling. This wall has one function only, that is, to separate rooms (and hence, the rooms’ separate functions).</p>
<p>Monofunctional design’s fundamental rule, that is to separate functions, was often ignored. Yet, without this, the aphorism “form follows function” makes no sense. Le Corbusier’s urban planning philosophy illustrates precisely how breaking down functions can lead to problems. Le Corbusier was an advocate of the rigid separation of functions residential, work, recreational, and traffic. The first three functions were each allocated its own city zone, which was then equipped to fulfill that area’s functional requirements as well as possible.</p>
<p>The traffic system had the task of connecting the above three zones. Many cities in postwar Germany and elsewhere were restructured according to these criteria.</p>
<p>What Le Corbusier intended to be humane, civilized and democratic soon turned into the desolate high-rise ghettoes on the edges of the city, to which residents only traveled at the end of the day to sleep. Work was shifted to industrial areas, the bleak local recreation areas with jogging paths were vacant, and inner cities were reduced to shopping malls and offices which, after closing time, became ghost towns. The quality of urban life deteriorated as the resultant commuter society led to traffic jams and noise pollution that greatly deteriorated the quality of urban life. When architects and <a href="http://en.wikipedia.org/wiki/Designer" rel="nofollow">designers talk today</a> about the need to reclaim cities, to repopulate and energize them, they are advocating a strategy to correct monofunctional urban planning schemes by reallocating more functions to different urban areas. This discourse, around the issues of reurbanization, was initiated in the 1960s by Jane Jacobs (1916–2006) in New York.</p>
<p>Designers, of course, have to analyze the particular circumstances of a project before deciding on whether a monofunctional or polyfunctional design will be appropriate. Although, by definition, the term use belongs to the user, the focus up until now has been on the aspect of design, that is, on product design. It is interesting that when actually using a designed object, users often develop a different use than that originally intended by the designer (Non Intentional Design), whether the designer’s initial intention was monofunctional or polyfunctional. Jimi Hendrix played his guitar with his mouth, particularly his teeth and tongue, and then smashed it presumably not the original, intended use of the stringed instrument. Examples of unplanned uses of designed objects include chairs used as hangers for clothing, newspapers used to chase away annoying mosquitoes, books used to prop up projectors, and Galileo using the tower at Pisa for physics experiments.</p>
<p>The reception of or, semiotically speaking, the decoding of design products allows the user to contribute creatively to the actual use of a designed object. In principle, the handling of an object is always available for new uses. Uta Brandes and Michael Erlhoff called this phenomenon “non intentional design.” This also applies to forms of secondhand use and recycling. The use of secondhand products also addresses the issue of conservation, because it keeps design objects in circulation and use for longer.</p>
<p>A growing market for used goods is available for those who cannot afford or do not wish to buy new products. Not only are flea markets flourishing but eBay is also responsible for a huge and continuing growth in this market sector. Objects are often kept precisely because they can be reused. Art historians and archaeologists use the term “spoils” (from the Latin, spoliare, meaning to plunder) for the remains of old or dilapidated buildings that are used to construct new buildings.</p>
<p>Some Roman gravestones survived because they were used to build Romanesque churches in the Middle Ages. The industrial Ruhr area of Germany provides a more contemporary example of conservation through reuse. After the decline of coal mining and steel manufacturing, many old, dilapidated buildings survived because they were converted into new museums, government offices, and other public buildings. The use of objects leaves traces, which can have a fetishizing or defetishizing effect (Patina). If you own an original, 1925 Wassily chair by Marcel Breuer, and use it regularly, the evident signs of use will have a defetishizing effect.</p>
<p>The chair will no longer be an almost sacred design icon, an object to be revered when it is placed on view. It is secularized through use. However, if you had one of Marcel Breuer’s own chairs, one he owned and used throughout his life, the chair would gain immense value in the eyes of the viewer precisely because of the signs of use, because they are Marcel Breuer’s, that is, it would be esteemed as The Master’s Chair. Living means leaving traces, wrote the German Marxist literary critic and philosopher, Walter Benjamin (1892–1940), who pointed out the practical difficulty of inhabiting modern interiors made of smooth, hard materials. He considered it the painful but unavoidable price to be paid for the progress and disenchantment that led the bourgeoisie to abandon the years of Bismarck and Kaiser Wilhem I, 1871–1914 (the Gründerzeit literally the foundation years) with its dark upholstered caves, for the bright and shining “machines for living” (Le Corbusier’s phrase) of modernism and their rational “respectable austerity.” Today’s return from aura to anti-aura design might suggest that the process of disenchantment has stalled.</p>
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		<title>Address verification and strategic design</title>
		<link>http://www.paularojas.com/address-verification-and-strategic-design/</link>
		<comments>http://www.paularojas.com/address-verification-and-strategic-design/#comments</comments>
		<pubDate>Tue, 03 Jun 2008 15:15:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=229</guid>
		<description><![CDATA[The term “strategy,” originally used in military contexts to refer to the art of winning a battle, has come to mean any long-term guideline, tool, or plan intended to accomplish a competitive task. As such, the term is currently also used by many companies. Recently, many companies have pointed out the importance of strategic design]]></description>
			<content:encoded><![CDATA[<p>The term “strategy,” originally used in military contexts to refer to the art of winning a battle, has come to mean any long-term guideline, tool, or plan intended to accomplish a competitive task. As such, the term is currently also used by many companies.</p>
<p>Recently, many companies have pointed out the importance of strategic design and marketing in the context of both internally and externally focused management approaches. One of these companies is CDYNE.</p>
<p style="text-align: center;"><a href="http://www.paularojas.com/wp-content/uploads/2008/06/sales_marketing_strategy.jpg"><img class="alignnone size-full wp-image-230 aligncenter" title="sales_marketing_strategy" src="http://www.paularojas.com/wp-content/uploads/2008/06/sales_marketing_strategy.jpg" alt="" width="350" height="263" /></a></p>
<p>CDYNE Corporation is a leading provider of Web Service solutions which encompass a wide range of data enhancement, data verification, and communications tools. CDYNE has been developing and marketing Web Services since 1999.</p>
<p><span id="more-227"></span></p>
<p>Because the term “strategy” implies the existence of a competing body, strategic design is intended to promote the performance and efficiency of a company in the eyes of its designers, consumers, and competitors alike.</p>
<p>Large companies use mail marketing to promote their goods and services. CDYNE&#8217;s postal address verification comes right in time to avoid sending mails to fake addresses.</p>
<p>Business objectives related to design almost always emphasize innovation as a primary factor in determining a company’s success. You need a full suite of Web Service products designed to integrate quickly and easily into any application like the one offered by CDYNE.</p>
<p>CDYNE postal <a rel="follow" href="http://www.cdyne.com/free/addressverification.aspx">address verification</a> standardizes and corrects addresses to match USPS guidelines. This is a must if you send snail mail to addresses.</p>
<p>There is no single proven marketing strategy to ensure success; the design process is a strongly heuristic one, and therefore difficult to direct or even to articulate.</p>
<p>CDYNE postal address verification features are:</p>
<ul>
<li>Reduce re-mailings and save on manpower</li>
<li>Improve delivery times and speed up remittances</li>
<li>Expand your data about your consumers</li>
<li>Reduce Fraud</li>
</ul>
<p>Of course, design strategies must also consider the demands and characteristics of the market in order to achieve business objectives, especially as related to growth.</p>
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		<title>Campaigns are most relevant to communication</title>
		<link>http://www.paularojas.com/campaigns-are-most-relevant-to-communication/</link>
		<comments>http://www.paularojas.com/campaigns-are-most-relevant-to-communication/#comments</comments>
		<pubDate>Sat, 24 May 2008 05:25:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=176</guid>
		<description><![CDATA[The term “campaign” is most commonly used in the context of the military, politics, or advertising, and refers to a series of connected activities intended to produce a desired result. It can also refer to money-raising (capital or charitable campaigns) and public-awareness strategies (public health campaigns). Campaigns are most relevant to communication and media-based designers]]></description>
			<content:encoded><![CDATA[<p>The term “campaign” is most commonly used in the context of the military, politics, or advertising, and refers to a series of connected activities intended to produce a desired result. It can also refer to money-raising (capital or charitable campaigns) and public-awareness strategies (public health campaigns).</p>
<p>Campaigns are most relevant to communication and media-based designers as they are almost all information-based ( Information Design, Visual Communication). Campaign designs can last for weeks or years, and are frequently highly collaborative activities that utilize multiple modes of communication.</p>
<p style="text-align: center;"><a href="http://www.paularojas.com/wp-content/uploads/2008/05/communication.jpg"><img class="alignnone size-full wp-image-177 aligncenter" title="communication" src="http://www.paularojas.com/wp-content/uploads/2008/05/communication.jpg" alt="" width="350" height="253" /></a></p>
<p>Political campaigns ( Design and Politics) generate a great deal of work for graphic, image, and web-based designers as well as filmmakers, writers, set designers, event designers, and, increasingly service designers.</p>
<p><span id="more-175"></span></p>
<p>Politics is becoming more about packaging an image and less about debating the substance of policies and so has much in common with the strategies of branding. Consequently, advertising and branding agencies are commissioned to manage political campaigns. They concentrate on presenting the candidate in an appropriate and convincing manner using a broad range of direct and indirect forms of communication.</p>
<p>Public-awareness campaigns are most commonly taxpayerfunded communication strategies intended to create general awareness (of a new tax regime or the amalgamation of government offices, for instance), and/or to modify behavior (such as to reduce drunkdriving or prevent violence against women).</p>
<p>There is a growing body of research into these very complex issues that can be used to help design effective campaign strategies. Behavior modification is, without question, the most difficult and unpredictable of campaigns.</p>
<p>For example, the filmic shock tactics that are used in a bid to influence driving behavior and thus reduce car accidents will not necessarily modify the behavior of the age group at greatest risk those that often find visual images of high-risk behavior exciting.</p>
<p>An alternative approach could see a campaign designed to appeal to a sense of personal responsibility and shame by creating a scenario that anticipates the sense of overwhelming remorse experienced by a driver who has killed someone.</p>
<p>Or peer and “hero” pressure might be used (having young girls express a lack of interest in boys who smoke or famous football players in anti-homophobia campaigns) to appeal to the aspirational goals of the viewer.</p>
<p>Essentially all <a href="http://en.wikipedia.org/wiki/Advertising_campaign" rel="nofollow">advertising campaigns</a> now use the same multiplatform approaches to promote products and services, and therefore go to great lengths to integrate their campaign messages across an everincreasing variety of media and communication channels. Because of this, the idea of a campaign (that is, an integrated series of operations) becomes even more relevant as the advertisers have to try harder to reach an audience across many media and contexts.</p>
<p>Marketing often attempts to camouflage the promotion of a product by using strategies such as product placement in the film and TV industries. Within this diffuse “mediascape,” advertisers are attempting to both “find” the audience for the product and to advertise to them in ways that are hard to avoid or resist or even to identify.</p>
<p>The rapid rise of the Internet, the dispersion of communication channels, and the general public skepticism about the ability of charities and politicians to “make a difference” has put traditional campaign approaches under pressure to adapt.</p>
<p>In the 1990s, “viral marketing” was pioneered by campaigns trying to find forms of communication and context that were more likely either to find the desired viewer and/or to be passed along through social networks by way of web links, blogs, and so on.</p>
<p><a href="http://en.wikipedia.org/wiki/Political_campaign" rel="nofollow">Political campaigns</a> have also adapted to this social networking phenomenon with candidate web sites that enable voters to view messages and speeches, make suggestions, get involved in linked blogs discussing various issues, link these into other blogs, and so on.</p>
<p>This approach has been concurrent with a rapid rise in portable image and video capture, particularly in the case of new cell-phone technology, that has resulted in almost every moment of a political campaign potentially being “on the record” and able to be distributed through web-based social networking (now being referred to as the democratization of the campaign itself).</p>
<p>In this context, the “image managers” struggle with the inherent contradiction of controlling every dimension of a campaign while fully utilizing the potential of these anarchic information distribution networks.</p>
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		<title>Backing up my home PC is an important task for me</title>
		<link>http://www.paularojas.com/backing-up-my-home-pc-is-an-important-task-for-me/</link>
		<comments>http://www.paularojas.com/backing-up-my-home-pc-is-an-important-task-for-me/#comments</comments>
		<pubDate>Wed, 21 May 2008 03:25:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=146</guid>
		<description><![CDATA[I run on my PC Windows Vista and some time ago I tried it&#8217;s Backup feature. For me it&#8217;s very important to backup my files, e-mails, music and pictures once in a while. Why? I have two 250 GB SATA hard drives, and I use the RAID 0 feature of my mother board. So, if]]></description>
			<content:encoded><![CDATA[<p>I run on my PC Windows Vista and some time ago I tried it&#8217;s Backup feature. For me it&#8217;s very important to backup my files, e-mails, music and pictures once in a while. Why?</p>
<p>I have two 250 GB SATA hard drives, and I use the RAID 0 feature of my mother board. So, if something goes wrong with one of my hard drives&#8230; all my data will be lost.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-147 aligncenter" title="remote_backup_earth" src="http://www.paularojas.com/wp-content/uploads/2008/05/remote_backup_earth.jpg" alt="" width="350" height="175" /></p>
<p>I heard those stories about some companies, hotels and credit card processing firms, getting hacked and losing tons of customer data, putting the company and their customers at risk. The truth is that losing data is a risk for every PC user, not only for those those companies.</p>
<p><span id="more-145"></span><br />
Anyone who uses a computer, (any communication device, in fact) is at risk for data loss, and that loss of personal data can be just as devastating to the individual as to the corporation. It is important (in my opinion) for every person to take the steps necessary to protect themselves. So, backup services could help us because it&#8217;s the easiest way to protect our data.</p>
<p>A strong virus protection program can also help. Virus programs check every incoming KB including e-mails, chat, web pages, add-ons, etc. There are many virus protection programs on the Internet (to buy), and most of them can protect computers from  hackers.</p>
<p>Sometimes I like to go in various locations. Of Course my laptop is my friend. But I cannot install on my laptop all needed programs for web designing (sometimes clients needs modifications&#8230;). So, the solution is to <a rel="nofollow" href="http://www.dataprotection.com">backup my home PC remotely</a>.</p>
<p>So backing up my home PC data is an important task for me. A few weeks ago I found a company offering secure <a rel="follow" href="http://www.dataprotection.com">remote backup</a> service to qualified business. They also provide a 30 day trial. I am thinking to try their services.</p>
<p><strong>Full specs are:</strong></p>
<ul>
<li>FREE online restores of any data protected by our online backup services</li>
<li>Available 24/7/365</li>
<li>FREE technical support if you need assistance with any issue related to our secure remote backup services</li>
<li>CD or DVD RESTORES available for a small fee</li>
<li>MOBILE VAULT RESTORES available for large volumes of data.</li>
</ul>
<p>This is what I found on their &#8220;About Us&#8221; page:</p>
<blockquote><p><a rel="nofollow" href="http://www.dataprotection.com">Data Protection Services</a>, LLC, is a privately held company founded in 1996 when online backup was an emerging technology in the field of data protection and storage.</p>
<p>Since its inception, the company has endeavored to service its clients using the latest technological advancements in the rapidly changing electronic vaulting industry while maintaining close customer relationships.</p></blockquote>
<p>With so much GB stored on all PCs around the world, the challenges to the safety of that data are only expected to be the best.  So it’s important to pay attention to your data protection, and to take this issue seriously.</p>
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		<title>How to get traffic to your website?</title>
		<link>http://www.paularojas.com/how-to-get-traffic-to-your-website/</link>
		<comments>http://www.paularojas.com/how-to-get-traffic-to-your-website/#comments</comments>
		<pubDate>Tue, 20 May 2008 17:35:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=130</guid>
		<description><![CDATA[You need to get traffic to your site. Traffic just means how many visitors you have. Getting people to come to your site is one of your most difficult tasks as a Web designer. Usually, the first step is to submit your site to search engines. Let’s start off with Yahoo.com, which is second only]]></description>
			<content:encoded><![CDATA[<p>You need to get traffic to your site. Traffic just means how many visitors you have. Getting people to come to your site is one of your most difficult tasks as a Web designer. Usually, the first step is to submit your site to search engines. Let’s start off with Yahoo.com, which is second only to Google these days. Unlike Google,Yahoo allows you to suggest a site directly to their search engine.</p>
<p>First, go to yahoo.com and scroll to the bottom of the page. Click on How to Suggest a Site. On the resulting page, you can either pay to submit your site or not. Of course, paying will get you better results, but you probably want to do it for free.</p>
<p><span id="more-139"></span></p>
<p><strong>Yahoo</strong></p>
<p>The next page requires you to sign into Yahoo.com. If you don’t have a Yahoo account, you can sign up for free. Then, just type your account information into the box and log in. You’re now at the first step to submitting your site. You need to type your URL into this box, including the www and the .com. Then wait until the next page is loaded. This is a confirmation page that says your URL is now on the list of sites Yahoo will crawl.</p>
<p>In a few weeks, people can search for your site on Yahoo! Now let’s talk about what happens when you search for something on Yahoo. Let’s say you own an Apple iPod and you’re looking for an iPod case. Just go to Yahoo and search for “best iPod case.”</p>
<p>What do you see? A bunch of results related to your query. And of course, the iPod case that I designed is #2 in the results. So what just happened? The Web crawler crawled my page a few months ago, and it noticed a link to my iPod case. It then compared this link with links from other sites, and it found that there were dozens of sites that were linking to my iPod case. Once it saw this, it recognized my site as a popular one and moved it to the top of the results page.</p>
<p><strong>Intec&#8217;s Wholesale Lists</strong></p>
<p>Also, you can use Intec&#8217;s <a rel="follow" href="http://www.wholesalelists.net/consumer_databases.php">consumer mailing list</a> options, too.</p>
<p>Intec&#8217;s Wholesale Lists offers quality direct marketing lists at the lowest possible prices. They have provided businesses with the finest quality data for over a decade.</p>
<p>Wholesale Lists only provides the finest consumer mailing lists and residential mailing lists.<br />
<strong><br />
Google</strong></p>
<p>Google does the same thing, but without giving preference to sites that you submit.</p>
<p>You can submit your site by going to http://www.google.com/addurl.html, but it probably won’t appear very high on the results page.</p>
<p>So how does Google work if it doesn’t give preference to pages that are submitted through its Add URL service? Google actually does something called crawling the web sort of like what Yahoo did, but to a much larger degree. Google starts with the base of pages that it’s stored in its database, and then it follows all of the links attached to all of those pages. It records the number of times each individual link appears on the entire Internet, and the pages with the most links appear at the top of the results. This means that if you want your page to be popular, you need to get other people to link to it. Let me tell you a story about traffic and page results. Remember that iPod case I told you about? I made it out of a sock.</p>
<p>Obviously, this was a pretty funny invention, so I put it up on eBay to sell it. At one point, the auction hit more than 100 bucks and got a lot of attention. Lots of really famous blogs (Web logs) around the country started posting links to it. Google noticed these links and recorded them.</p>
<p>Once it made a crawl through the Web and saw how many links I had, it shot my page to near the top of Google. Now I’m pretty high on the list if you search for “best iPod case” or “Maneesh.” So you probably want to get a lot of people to link to you.This can be relatively difficult, unless you have a product worth linking to. However, a lot of times you can make deals with other Web masters, where you link to their site and they link to yours.This is especially common with fan sites, like sites for videogames or card games.</p>
<p>To trade links with another Web master, you simply need to e-mail them. Go to other Web masters’ sites, get their e-mail addresses, and ask if they want to trade links. Do it politely, and there’s a good chance that they will. Once you get a lot of links, Google will recognize your page and shoot it to the top. Another thing that Google checks is the number of times your page is updated. If you update it daily, you’ll have a higher rating than sites that don’t update as often.</p>
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		<title>Have you ever used a virtual private network?</title>
		<link>http://www.paularojas.com/have-you-ever-used-a-virtual-private-network/</link>
		<comments>http://www.paularojas.com/have-you-ever-used-a-virtual-private-network/#comments</comments>
		<pubDate>Sun, 18 May 2008 02:15:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[VPN]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=118</guid>
		<description><![CDATA[A virtual private network (VPN) is a computer based network in which the links between nodes are carried by open connections, SSL connections or virtual circuits in some larger network instead of by physical wires. The link-layer connections of the virtual network are said to be tunneled through the larger network when this is the]]></description>
			<content:encoded><![CDATA[<p>A virtual private network (VPN) is a computer based network in which the links between nodes are carried by open connections, SSL connections or virtual circuits in some larger network instead of by physical wires. The link-layer connections of the virtual network are said to be tunneled through the larger network when this is the case.</p>
<p>One common application is secure communications through the public Internet, but a VPN need not have explicit security features, such as authentication or content encryption. VPNs, for example, can be used to separate the traffic of different user communities over an underlying network with strong security features.</p>
<p><span id="more-116"></span></p>
<p>A typical VPN works by using the shared public infrastructure while maintaining privacy through security procedures and tunneling  protocols such as the Layer Two Tunneling Protocol (L2TP).</p>
<p>In effect, the protocols, by encrypting data at the sending end and decrypting it at the receiving end, send the data through a &#8220;tunnel&#8221; that cannot be &#8220;entered&#8221; by data that is not properly encrypted.</p>
<p>An additional level of security involves encrypting not only the data, but also the originating and receiving network addresses.</p>
<p>blacklogic.com offers you a solution to all your privacy needs with any Internet connection. Their <a href="http://www.boxpn.com">VPN service</a> is a great service to make your appearance on the Internet secure connection and keep your vital information private. Also bypass local internet restrictions with a Strong VPN account, and much more!</p>
<p>Basically, a VPN is a private network that uses a public network (usually the Internet) to connect remote sites or users together offering <a rel="follow" href="http://blacklogic.com/anonymous-surfing.php">Anonymous Surfing</a>. Instead of using a dedicated, real-world connection such as leased line, a VPN uses &#8220;virtual&#8221; connections routed through the Internet from the company&#8217;s private network to the remote site or employee.</p>
<p>In this article, you will gai­n a fundamental understanding of VPNs, and learn about basic VPN components, technologies, tunneling and security.</p>
<p>VPN works by using the shared public infrastructure while maintaining privacy through security procedures and tunneling  protocols such as the Layer Two Tunneling Protocol (L2TP).</p>
<p>In effect, the protocols, by encrypting data at the sending end and decrypting it at the receiving end, send the data through a &#8220;tunnel&#8221; that cannot be &#8220;entered&#8221; by data that is not properly encrypted.</p>
<p>An additional level of security involves encrypting not only the data, but also the originating and receiving network addresses.</p>
<p>If you are tired of nonworking and slow proxies it`s time to start using VPN service.<br />
Key Benefits of anonymous VPN:</p>
<ul>
<li>Ideal for playing Poker</li>
<li>Fast speed</li>
<li>No need to check regularly (as proxy).VPN servers are available all the time</li>
<li>Absolute anonymity</li>
<li>PPTP VPN Service</li>
<li>No provider logs</li>
<li>Encrypted PPTP VPN</li>
<li>Encrypted IPSEC VPN</li>
<li>100% content encryption.</li>
<li>Anonymous surfing</li>
<li>Personal VPN for anonymous surfing</li>
</ul>
<p>All traffic leaves one of their given servers with the same IP address. All the traffic of many users becomes mingled together inseparably. Now when traffic leaves the connection it also has a session id number associated with it so when the traffic gets answered or returned the server can route it back to the correct user. The session id has an internal IP addresses for the user and these internal IP addresses are variable and change frequently during the day.</p>
<p>Happy surfing!</p>
<p><img src="http://tinyurl.com/4k4qnr" alt="" /></p>
<p><a href="http://blacklogic.com"><img src="http://tinyurl.com/54hwqs" border="0"></a></p>
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		<title>Would you like to know whats your IP address?</title>
		<link>http://www.paularojas.com/would-you-like-to-know-whats-your-ip-address/</link>
		<comments>http://www.paularojas.com/would-you-like-to-know-whats-your-ip-address/#comments</comments>
		<pubDate>Sat, 17 May 2008 00:42:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[Ip address]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=110</guid>
		<description><![CDATA[An IP address also known as Internet Protocol address is a unique row of numbers that some electronic devices use to identify and communicate with each other on a computer network utilizing a network connection. A network can contain more devices like: computers, modems, fax machines, phones, scanners, printers, access points, routers, wireless stuff. To]]></description>
			<content:encoded><![CDATA[<p>An IP address also known as Internet Protocol address is a unique row of numbers that some electronic devices use to identify and communicate with each other on a computer network utilizing a network connection.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-111 aligncenter" title="j8" src="http://www.paularojas.com/wp-content/uploads/2008/05/j8.jpg" alt="Ip address usage" width="388" height="306" /></p>
<p>A network can contain more devices like: computers, modems, fax machines, phones, scanners, printers, access points, routers, wireless stuff. To communicate between them all these components they need a &#8220;serial number&#8221; &#8211; in our case <strong>IP addresses</strong>. Some IP addresses are intended to be unique within the scope of the global Internet, while others need to be unique only within the scope of an enterprise.</p>
<p><span id="more-110"></span>As we know the Internet is provided by Internet Service Providers. These ISPs can give us access to their network assigning a static or a dynamic IP address (Dynamic IP Addresses are most frequently assigned on LANs and broadband networks by Dynamic Host Configuration Protocol (DHCP) servers). These days, all major Internet Service Providers generates dynamic IP addresses.</p>
<p>If I&#8217;d like to know <a rel="follow" href="http://whatismyipaddress.com">whats my ip</a> I can use a service like the one provided by <strong><span style="color: #ff6600;">whatismyipaddress.com</span></strong>. Their IP Lookup service is one of the best I ever tried. Very precise. I&#8217;ve done some queries. It&#8217;s great because their tool now detects many proxy servers. IP addresses consist of four numbers separated by periods (also called a &#8216;dotted-quad&#8217;) and look something like 78.96.95.209.</p>
<p>The website I mentioned also can give you answers to these questions:</p>
<ul>
<li>How do I change my IP address?</li>
<li>How do I hide my IP address?</li>
<li>Is my IP address blacklisted?</li>
<li>Can someone find out who I am by my IP?</li>
<li>I&#8217;ve been banned, what do I do?</li>
</ul>
<p><strong>How it works?</strong></p>
<p>The ip address has a close connection with the MAC number of our network card. An easy way to change you IP address (dynamic) is to change your network card or to use a software that can do the trick. <img src='http://www.paularojas.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  You can play around a bit&#8230; <img src='http://www.paularojas.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>IP addresses are managed and created by the Internet Assigned Numbers Authority. The IANA generally allocates blocks to Regional Internet Registries, who in turn allocate smaller blocks to Internet service providers and enterprises.</p>
<p style="text-align: center;"><img class="alignnone size-full wp-image-112 aligncenter" title="classabc" src="http://www.paularojas.com/wp-content/uploads/2008/05/classabc.gif" alt="C Class" width="276" height="407" /></p>
<p>So, every computer has it&#8217;s own IP address. There isn&#8217;t two computers using the same IP address, excepting a shared Internet connection (a router can do the trick, for example).</p>
<p>The Ip address can be changed using proxies, Virtual Private Network connections, tunnels and other options. In these cases we use the Internet connection of another computer.</p>
<p>Each web hosting account will have one or more <strong>IP addresses</strong>. Usually dedicated servers comes with more then one IP address because on a dedicated server you can host more then one website and if you are a SEO freak, you&#8217;ll want to host each website on different IP addresses (I&#8217;d recommend to use different IPs from different C classes)</p>
<p>It&#8217;s quite easy to understand!<br />
 <img src='http://www.paularojas.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>Adding Your Catalog Contents to Google Catalogs</title>
		<link>http://www.paularojas.com/adding-your-catalog-contents-to-google-catalogs/</link>
		<comments>http://www.paularojas.com/adding-your-catalog-contents-to-google-catalogs/#comments</comments>
		<pubDate>Fri, 16 May 2008 19:15:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>
		<category><![CDATA[Google]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=106</guid>
		<description><![CDATA[The most common way to advertise goods or services to purchase online is through a catalog a set of Web pages that contains descriptions and prices of various items. Those of us who spend several hours a day online begin to think that every kind of content is now available on the Internet, but it’s]]></description>
			<content:encoded><![CDATA[<p>The most common way to advertise goods or services to purchase online is through a catalog a set of Web pages that contains descriptions and prices of various items.</p>
<p>Those of us who spend several hours a day online begin to think that every kind of content is now available on the Internet, but it’s not necessarily true.</p>
<p>There’s still a wealth of information that’s only available in printed form, and that includes the many mail-order catalogs that are sent out to shoppers.</p>
<p><span id="more-104"></span><br />
As I write this, the popular furniture store IKEA sends me a regular sales catalog by snail mail. But the company’s options for shopping online are woefully limited.</p>
<p>If you do have a catalog, whether it’s online or in printed booklet form, you can take advantage of Google Catalogs to help you sell your merchandise and receive payment as well.</p>
<p>Google Catalogs does for sales catalogs what Google Product Search does for individual items listed in online stores. It helps shoppers search through actual sales catalogs that merchants post online.</p>
<p>Rather than a series of hyperlinks, these catalogs are reproduced in Adobe’s Portable Document format (PDF): you flip through them one page at a time as though you’re flipping through a book.</p>
<p>PDF files can be slow to load, but if you can’t get your catalog online any other way, Google Catalogs gives you a good option.</p>
<p>Google Catalogs gives shoppers several advantages over actual printed catalogs: Customers don’t have to order and wait for them to arrive in the mail, and you can search through them by keyword, too. Shoppers do have to call you using the phone number you provide with your catalog.</p>
<p>But many shoppers prefer this low-tech way of making purchases because it allows them to speak to a store employee in person and convey their credit card information verbally rather than transmitting it via the Internet. And it saves a lot of money in printing, paper, and mailing costs.</p>
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		<title>Dedicated Backup Network</title>
		<link>http://www.paularojas.com/dedicated-backup-network/</link>
		<comments>http://www.paularojas.com/dedicated-backup-network/#comments</comments>
		<pubDate>Thu, 15 May 2008 22:27:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=95</guid>
		<description><![CDATA[You may find that even by upgrading your network bandwidth to 100 Mbps or even 1 GbE your primary network is so busy during the evening hours when backup runs that it would still hinder performance. That&#8217;s when you want to consider implementing a dedicated backup network. These are great if you can afford to]]></description>
			<content:encoded><![CDATA[<p>You may find that even by upgrading your network bandwidth to 100 Mbps or even 1 GbE your primary network is so busy during the evening hours when backup runs that it would still hinder performance. That&#8217;s when you want to consider implementing a dedicated backup network. These are great if you can afford to put one in. All of the backup data travels across this dedicated backup network and nothing travels across your public network.<span id="more-93"></span></p>
<p>Many customer sites that we have visited have dedicated backup networks, and the performance benefits are tremendous. A dedicated backup network requires an additional interface in the servers to be hosted on this new network. This also may require some configuration modifications to your backup software in order to ensure you are using the dedicated network versus the public network. One of our customers has two dedicated networks.</p>
<p>Normally, this would be a good time to recommend that you deploy another device host, or media server. However, while on site, we discovered that they had plenty of horsepower in the master server to drive the tapes and receive the data, so it wasn&#8217;t necessary to install another server in the domain. Instead we opted for another NIC to allow this server to method and saved the client&#8217;s budget for other things in the enterprise.</p>
<p>Sometimes called a TAN, for tape area network (if that&#8217;s all being hosted on the switches), a SAN usually consists of some kind of fiber or fabric switch, host bus adapters (HBAs) in the servers, and a zoning configuration on the switches to ensure proper routing of devices and information. A SAN is very similar to what you are used to with traditional networking. A LAN, for instance, consists of a switch or even a hub that has servers and other computing devices attached to it for the purposes of sharing resources. Similarly the main purpose of a SAN is to share resources, but instead of a 100-Mbps switch, it is a fiber switch. Not only can servers attach to it but also storage devices, such as disk and tape. A SAN is not as complex as you might think.</p>
<p>Really, if you think about it, networking is just plumbing. You have a variety of pipes that connect together in order to deliver something. In a home, it&#8217;s water; in a data center, it&#8217;s data. So we have this elaborate piece of plumbing that allows the sharing of resources in a very efficient and surprisingly fast manner.</p>
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		<title>Making a Business Case for Google Spreadsheets</title>
		<link>http://www.paularojas.com/making-a-business-case-for-google-spreadsheets/</link>
		<comments>http://www.paularojas.com/making-a-business-case-for-google-spreadsheets/#comments</comments>
		<pubDate>Wed, 14 May 2008 17:34:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.stylishwebdesign.us/directory/?p=90</guid>
		<description><![CDATA[Some of the advantages of working with Google’s spreadsheet application have already been mentioned. But if you suggest to your office manager or other supervisor that they start using this online service, you may meet with some resistance. For one thing, accountants and other financial officers are probably already using a spreadsheet application. Then there’s]]></description>
			<content:encoded><![CDATA[<p>Some of the advantages of working with Google’s spreadsheet application have already been mentioned. But if you suggest to your office manager or other supervisor that they start using this online service, you may meet with some resistance. For one thing, accountants and other financial officers are probably already using a spreadsheet application.</p>
<p>Then there’s another concern: security. It’s likely many of the records stored in your office’s existing spreadsheet applications are confidential in nature. You probably have names, addresses, and phone numbers of your own staff people, for one thing.</p>
<p><span id="more-89"></span></p>
<p>For another, you might use spreadsheets to store your company’s financial records and customer records, including credit card numbers that are sent to you in the course of doing business. The security concern is a valid one. Google protects your account with passwords, but if you use Google Docs &amp; Spreadsheets as part of a domain, you may conceivably give password access to as many as 100 or more users.</p>
<p>It’s up to those users to manage their passwords carefully and avoid giving them out to unauthorized people. As Google says in its Help file page on security and privacy all spreadsheet files are private by default, and if you never give out the URL of a spreadsheet to anyone or never give another user access to a spreadsheet, no one will see it but you; spreadsheets cannot be found by searching for them on Google.</p>
<p>If you do plan to store sensitive information online using Google, you might want to either limit access to it to as small a number of individuals as possible, or instruct those people to guard their passwords as closely as they can. The other concern the fact that your financial officers might already be using other software isn’t necessarily negated by Google Docs &amp; Spreadsheets.</p>
<p>It’s not an either-or situation. The ‘‘professionals’’ can still use Excel or other applications, but other staff people can use Google for sharing estimates, schedules, and other data. The same advantages presented by other Google ‘‘apps’’ also apply:</p>
<ul>
<li>The ability to access information from anywhere</li>
<li>The familiar spreadsheet interface, which looks uncannily like Excel</li>
<li>The fact that the application is available for free</li>
<li>Because you’re using an online service, you don’t have to download the program or upgrade it as new versions come out</li>
<li>Storing data online means you use up less disk storage space on your office’s servers</li>
</ul>
<p>Besides that, your coworkers will find that Google Spreadsheets is accessible to anyone because it has a very easy-to-climb learning curve. You can learn how to perform the basic functions quickly and with a minimum of technical expertise.</p>
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